Privacy Policy

Privacy Policy

Homafe operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a warm and curated home shopping experience (the "Services"). Homafe is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your full name, shipping address, billing address, phone number, and email address.

  • Financial information including credit card numbers, debit card numbers, digital wallet details, payment card information, transaction amounts, payment confirmation, and other billing details.

  • Account information including your username, password, security questions, saved addresses, wishlist items, and personal preferences for home décor styles.

  • Transaction information including the products you browse, add to cart, purchase, return, exchange, or cancel, along with order history and past purchases.

  • Communications with us including any messages, inquiries, feedback, reviews, or photos you share with us via email, chat, social media, or customer support.

  • Device information including your device type, browser type, operating system, IP address, time zone, and other unique identifiers.

  • Usage information including how you interact with our website or app, pages viewed, time spent, clicks, scrolls, search queries, and navigation patterns.

Personal Information Sources
We may collect personal information from the following sources:

  • Directly from you including when you create an account, place an order, subscribe to our newsletter, participate in promotions, contact customer support, upload product reviews, or share feedback with us.

  • Automatically through the Services including from your device when you browse our website, use our mobile app, or interact with our content, and through the use of cookies, pixels, and similar tracking technologies.

  • From our service providers including payment gateways, shipping carriers, IT hosting platforms, analytics providers, and marketing agencies that help us operate and improve our Services.

  • From our partners or other third parties including social media platforms, advertising networks, and referral partners when they share data with us in accordance with their own privacy policies.

How We Use Your Personal Information
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. We use your personal information to process your orders, arrange shipping and delivery, manage returns and exchanges, maintain your account, remember your preferences and saved items, recommend home décor products that match your style, send order confirmations and shipping updates, and continuously improve our product selection and website experience.

  • Marketing and Advertising. We use your personal information to send you promotional offers, new collection alerts, seasonal discounts, and personalized product recommendations via email, SMS, or postal mail. We may also show you targeted ads on social media platforms and other websites based on your browsing and purchase history with Homafe.

  • Security and Fraud Prevention. We use your personal information to verify your identity, protect your account from unauthorized access, detect and prevent fraudulent transactions, monitor for suspicious activity, and ensure a safe and secure shopping environment for all our customers.

  • Communicating with You. We use your personal information to respond to your inquiries, resolve complaints, provide order support, share important service updates, and maintain a positive and helpful relationship with you.

  • Legal Reasons. We use your personal information to comply with applicable laws and regulations, respond to legal requests from courts, law enforcement, or government authorities, enforce our Terms of Service, and protect the rights, safety, and property of Homafe, our customers, and others.

How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors and other third parties who perform services on our behalf, such as payment processing, order fulfillment, shipping and delivery, data analytics, customer support, cloud storage, email marketing, and website hosting.

  • With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites.

  • When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship products to your chosen address, share your reviews publicly, or through your use of social media login integrations.

  • With our affiliates or otherwise within our corporate group for operational and business purposes.

  • In connection with a business transaction such as a merger, acquisition, reorganization, or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information here: Shopify Privacy Portal Link.

Third Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information
Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to Access / Know. You may have a right to request access to personal information that we hold about you.

  • Right to Delete. You may have a right to request that we delete personal information we maintain about you.

  • Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.

  • Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.

  • Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.


Complaints
If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.


International Transfers
Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.


Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.


Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at:

Email: [homafestore@gmail.com]